New Car Dealership   Auto Group Corporate
Employers & Hiring Managers

Car People is a Great Source for New Car Dealership Experienced Staff & Management People.
We are also an
Executive Search Firm for Dealership or Auto Group Corporate Level Candidates.

Car People is a Great Source for Automotive Experienced Staff & Management Candidates & Executive Search Firm
for your Dealership or Auto Group Corporate Level Positions.

Thank you for visiting our website, we appreciate it.  And a huge “Thank You” to all of our Portland Vancouver and Northwest Dealership customers for 31 years of business. Our goal from day one has been to make our area’s Dealerships among the best run and well staffed there is.  With each placement we make our focus is to find you a successful long term employee who becomes a valuable member of your team.

We have many of those types of placements still in place including a Corporate General Manager of a large auto group who we placed in 1994.  Other examples include a long term Controller and a Fixed Operation Director placed respectively in 1998 and 1994 who recently retired from those positions. And one of our area’s largest Service Departments is managed by a Fixed Operations Director we placed with that Auto Group in 2002. A sister store has an Advisor we placed over 25 years ago and still there.  We have current people we’ve placed in Staff positions who are successes in their dealerships and are positioned to move up the ladder.

Our single focus is to seek out Dealership Experienced people who have demonstrated success in their careers confirmed by multiple references from Dealer Principals, General Managers, Office Managers, Service Managers and others employed at a candidate’s former dealerships.  We look forward to your Call, Email or Text for Resumes of Experienced Staff, Management and Executive Level Candidates.

Confidentiality comes first in our business. The majority of Search Assignments we work with are a Confidential Replacement. Our specific skills are in attracting top candidates through consistently advertising Job Openings, interviewing Automotive Experienced people and checking multiple References through confidential relationships we’ve developed with Managers and Dealer Principals. We do this daily while you are busy running your department, dealership or auto group.

Our website has high search engine optimization allowing us to capture strong candidates to present to you, our customers, before they take a position with another automotive business.  We named our website differently than our company name in 2002 to optimize the powerful SEO keywords, “Auto Jobs” in our website name ranking us high on Search Engines.

We respect our employer customers and do not headhunt or solicit people to fill job openings nor use email, newsletters, or social media to people currently working enticing them with job openings.

Contact Us Today

Call:     (503) 639 -1266   
Text:    (971) 275-4221       

Our Team

Heidi Nelson
Staff, Management & Executive Placement Counselor – 25th Year
GM – GSM – Sales Management – Finance – Accounting – Office – Parts

Melissa Lacasella
Staff, Management & Executive Placement Counselor – 7th Year
Service Department – Body Shop – Parts

Wade Gefre
Applicant Search – Career Coach – President  Owner – 32nd Year
Advertising – Marketing – Website – Applicant Vetting




Car People Portland is a Vendor Partner to Northwest Automotive Dealerships working hard to help you staff your business with the best people available.

Customer Comments

Heidi has helped me as an outside recruiter for the past three years. Before I moved to Portland I had a poor image of what an outside recruiting agency could do for me as an employer. In fact, I wouldn’t use them ever. Heidi changed that attitude for me in a very positive way. She definitely earns the fees she charges. I have hired numerous successful employees through Heidi that have been great success stories. I would, without question, recommend Heidi Nelson and her recruiting services to anyone. She is awesome!


Portland Vancouver Metro Area Dealership

I called to let you guys know what a great job Melissa did for me finding a Service Advisor. She did a fantastic job and made it easy. She is really on top of things. What really stood out was when I called for Wade and Melissa told me he was on vacation, she then said “I can help you.” When I got home that night I thought to myself, I wish my employees would say that to customers asking for me!

Service Manager

Portland Vancouver Metro Area Dealership

I just wanted to call and let you know what a great job you did finding me my new Service Manager.  What a great addition to my dealership. You’ve changed my life for me!

General Manager | Partner

Portland Vancouver Metro Area Dealership

I have hired 6 to 8 people from you this year and I’m very happy with everyone of them.  You guys do a great job getting us good people. Our new Collision Center Manager is a particularly good hire. I’m so glad Heidi suggested I interview him.

Dealer Principal

Portland Vancouver Metro Area Dealership

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